Berlin, Germany — We have raised €5.2 million in seed funding to expand our all-in-one platform for ESG data management that is compliant with global standards and regulations. The round is led by b2venture (formerly btov Partners) and Cherry Ventures, with participation from VR Ventures / Redstone, Global Founders Capital, Rivus Capital, another.vc, and TD Veen. The round also features a number of complementary angel investors, including Charlie Songhurst, Matthias Hilpert, Martin Blessing, and Cameron Hepburn.
Our mission is to make the impact of companies and investors on people and the environment fully transparent while helping them meet their most urgent reporting requirements. Our founder Wladimir Nikoluk started the company in 2021 after working on the data-driven management of social and environmental impact at the United Nations Development Programme, McKinsey, Oxford University, and Harvard University.
“I’m incredibly proud of our team. We’ve uniquely combined in-depth ESG expertise and best-in-class product engineering in an intuitive product, which has been adopted with astonishing speed across various industries,” says Wlad. “In close collaboration with our investors and partners, we are on track to become the dominant ESG and carbon accounting solution for asset managers, portfolio companies, banks and SMEs in Europe.”
Our team has developed a platform for organizations to understand and manage their non-financial performance. Built on a proprietary data infrastructure, our software handles the otherwise expensive and time-consuming process of tracking and communicating ESG KPIs, including the carbon footprint. Over the past years, ESG has increasingly influenced the value of companies. Today, a company's ESG performance affects its ability to raise equity and debt capital, attract talent, meet B2B and B2C customer expectations, and efficiently manage quickly growing regulatory demands on national and EU levels. By 2025, the ESG data & accounting market could reach over $41 billion (€39 billion) globally.
“Having looked at many ESG reporting solutions over the past two years, Atlas Metrics’ product stands out due to its strong focus on building a smart and flexible logic model. Such a model will enable Atlas Metrics to scale beyond pure reporting functionalities and become an underlying data infrastructure player. We just implemented Atlas Metrics ourselves at b2venture and have experienced first hand how intuitive the solution is and are impressed with its broad functionality as well”, says Jan-Hendrik Bürk, partner at b2venture.
“Largely through word-of-mouth and community effects, Atlas has acquired more than 400 customers who are using its platform for their ESG reporting needs,” says Filip Dames, founding partner of Cherry Ventures. “Wlad and his team have emerged as the best-in-class solution that is loved by its customers in such a short amount of time. ESG management is notoriously complex and a maze of metrics, but Atlas Metrics simplifies it with its single source of truth solution. As an investor and user, Atlas Metrics has been able to collect and aggregate data at both the fund and portfolio level in such a seamless way.”
Since 2021, our team has grown to 20 people and serves users from banks, funds, SMEs and startups across Europe, including Forto, SellerX, Cusp Capital, Kreos Capital, Volksbank im Bergischen Land, Rheingauer Volksbank, IDEAL Lebensversicherung, and Schauenburg Hose Technology Group. To further enable future-proof management of ESG data at a bigger scale, we are now hiring for a range of roles in product, software engineering, and growth. Our funding round also coincides with the hiring of CTO Alexander Thiel, former CTO at Wunder Mobility.
Our next steps are focused on developing new high-impact features and helping a wider range of organisations meet their most pressing sustainability requirements. Our solution is also undergoing an accreditation process with Big 4 auditing firms.
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We are a technology company headquartered in Berlin. We offer an ESG data accounting and reporting suite for companies and investors, which helps them collect, manage and report non-financial data in full compliance with the world's leading standards. The solution is one of the two recommended solutions by VentureESG (a non-profit initiative and community of 250+ VCs and LPs) and was recently listed in Notion’s B2B Software 100 List. Atlas Metrics is a member of the German Sustainability Network and backed by Harvard Innovation Labs and the Oxford Creative Destruction Labs.
b2venture (formerly btov Partners)
Founded in 2000, b2venture is one of the most experienced venture capital firms in Europe, focusing on early-stage technology startups. b2venture is supported by a strong community of angel investors, fostering the firm’s passion for backing the unique companies, maverick ideas, and outlier entrepreneurs that will define tomorrow. The firm began its journey in St. Gallen, Switzerland and now has additional offices in Berlin, Zurich, Munich, and Luxembourg. b2venture deploys over EUR 100 million per year across Europe, leveraging the power of its multi-generational investor community to invest early in the seed-stage and across all later stages. b2venture has proudly backed companies such as 1KOMMA5°, DeepL, Raisin, SumUp, Facebook, Volocopter, Foodspring, ORCAM, and XING.
Cherry Ventures is a seed-stage venture capital firm led by a team of entrepreneurs with experience building fast-scaling companies such as Zalando and Spotify. The firm backs Europe's brightest and most daring founders, usually as their first institutional investor and supports them in everything from their go-to-market strategy and the scaling of their businesses. Cherry Ventures has previously invested in the seed stage of over 100 companies across Europe, including FlixBus, Flink, Auto1 Group, Infarm, Rows, Forto, and SellerX. Cherry Ventures is based in Berlin and invests across Europe with local presence in London and Stockholm.
VR Ventures / Redstone
VR Ventures / Redstone invests in early-stage startups in the European FinTech and PropTech sectors, as well as in innovative digital solutions for SMEs. VR Ventures' investors include numerous Volksbanken, giving founders access to a unique network and expertise.