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Why we're here

We believe that our economy urgently needs to transition towards more sustainable business models. The ability to measure business performance beyond financial metrics is key to accelerate this transition. Everyone wants to know the impact their business has on the world, but environmental, social and governance (ESG) data is:

Hard to measure
Fragmented across systems and geographies
Difficult to communicate

Hence, Atlas Metrics was founded in 2021 to make the impact of companies on people and the environment fully transparent. Our mission is to build the tools that make it easy for companies to measure and share the impact of their activities. We're here to support an increasingly active community of companies, investors, regulators, consumers, and non-profits, in their efforts to bring about a more sustainable future.

What we do

We are building an automated, online platform that makes it seamless to collect, analyse and communicate companies’ ESG impact. Day-to-day, our team is passionate about solving complex and hard problems:

We make ESG data understandable by everyone
We give a holistic view on companies' performance,
beyond financial metrics
We help companies act on the values they care the most about
We automate ESG disclosures in compliance with the world's leading standards

What we value

Customer - obsession

Our mission is to make companies' and investors' lives easier. Our product is designed to fit our clients' organisational reality, objectives, and needs.


We are a product-first company. We use impact-driven engineering to maximize our product's self-service capabilities and minimize in-person deployment services.


ESG is complex. Our job is to manage that complexity in our product, so that it's simple for our clients. We provide an end-to-end, intuitive and standard-compliant solution.

Who we are

Image of founder Vlad

Wladimir Nikoluk

Founder and CEO

Wlad is an expert for the data-driven management of social and environmental impact. Previously, he served as the Resilience Intelligence Officer for UNDP’s Syria crisis response and helped multinational corporations adopt advanced analytics and machine learning solutions as a Senior Consultant at McKinsey. He was the CEO of ImmerLearn, a data science consultancy that measured and improved the social and environmental impact of corporations, NGOs and funds, and advisor to intergovernmental institutions, including the EIB, UN and OECD. He holds a BA in Philosophy, Politics and Economics from the University of Oxford and an MA in Public Policy from Harvard University, where he was awarded the McCloy Scholarship and the Social Innovation and Change Initiative Fellowship. Wlad is a TEDx Speaker and World Economic Forum Global Shaper.

Bronagh Ward

ESG Lead

Bronagh brings extensive experience working with publicly-listed companies and global investors on ESG integration and strategy. Previously, she was a Director at ESG consultancy KKS Advisors, where she led projects with clients including NYSE-listed corporations and leading asset managers invested in public and private markets. She has authored research on integrating ESG in capital markets in publications such as Harvard Business Review and The Journal of Applied Corporate Finance, and her work has been featured in The New York Times, Bloomberg, and Forbes. Bronagh is focused on building solutions at the intersection of ESG and technology, having worked at an early-stage tech start-up in Chile and participated in Entrepreneur First’s start-up accelerator. Bronagh holds a BSc in International Management and Spanish from the University of Bath, where she was awarded the Rohde & Schwarz prize.

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Daniel Lawson

ESG Solutions Architect

Daniel has had his finger on the pulse of how to measure sustainability for nearly six years. At Atlas, he is expanding and maintaining our logic model as well as ensuring full compliance with leading ESG standards. Previously, he was Research Director of Route2 where he designed hundreds of methodologies, innovative impact models and new technologies such as a blockchain based social network to better understand the social & environmental impacts of business activity. He holds an MA in Terrorism & Security and is passionate about human rights and building strategies and tools that reduce societal and environmental inequalities.

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Ansgar Sachs

Senior Software Engineer

Ansgar's career started as a co-founder of a small tech-startup in Koblenz after he finished his BA in Information Technology. After a couple of successful years providing custom solution to his clients, he moved on to another company in Hamburg, where he became familiar with the sartup scene over there. He later worked as a Software Architect at Wunder Mobility and designed products that shape the future of e-mobility. In the meantime he finished his studies and now holds an MA in Economic Computer Science. With a short return to Koblenz working as a Senior Software Engineer in one of the biggest e-Health companies in Europe, he finally found his way to Atlas Metrics with the goal to create a visible impact on climate.

Angela Profile Picture

Angelo Wellens

Product Design Lead

Angelo has over 10 years of experience bringing digital creative strategies to life. After completing a MA in Fine Arts in Belgium he worked for a wide variety of large renowned agencies to smaller specialised design studios in London, Sydney and Amsterdam. Over the last 4 years he runs MadMad digital helping out start-ups from all over the world shaping and crafting of their first digital products, using UX principles and crisp UI design for web and mobile. His work has been recognised by The FWA, W3 Awards, Lovie Awards, Davey Awards, Deutscher Digital Award.

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Lauren Maupetit

Founder's Associate

Lauren focused her academic and professional journey on aligning economic performance and ESG goals in the finance industry. She has worked in the private sector, non-profit organisations and with research institutes, in Europe and in South-east Asia. She contributed to the elaboration of HSBC's 2020-2030 climate strategy while conducting her thesis on sustainability in the banking industry. She then joined Sylvera, a climate tech venture, to focus on climate analytics. She holds a BA in Politics, Economics and Finance from Sciences Po and a MSc in Climate Change, Management and Finance from Imperial College London.

Diyan Mihaylov (Diddo)

Senior Product Owner

Diddo has extensive experience in product management working at B2B and B2C companies from Scandinavia, Silicon Valley, Israel, and the UK.  After completing his studies in Denmark, he went on to work for Accenture and PwC, implementing business intelligence and digital transformation strategies at some of the biggest European companies in telco, pharma, construction, logistics and distribution, and online retail.He later led product at Weply (a VC-funded startup based in Copenhagen), and was previously product team lead at Flutter Entertainment. He holds a MSc in Innovation and Business Development from Copenhagen Business School, and is the co-founder of the biggest product management community in Bulgaria - ProductTank Sofia.

Ondrej Rohon

Senior Front end developer

Ondrej has more than 10 years of experience of building user interfaces. Interested in human computer interaction, always working closely with designers to achieve polished and usable interfaces that delight users. Self-taught developer, and passionate paraglider.

Axel Forstenhäusler

Junior Software Engineer

Axel has immense experience with technologies that are necessary for developing Software as a Service platforms. Founding his own company and working for various startups during his studies of Computer Science and Media in Stuttgart, he is also very familiar with that scene. As a software engineer, he is interested in everything that has to do with digitalization and the simplification of processes and wants to change the world for the better with Atlas.